About us
We are Eve and Anna – two friends, who love the ocean and share a passion to protect it.
We’re on a mission to eliminate the need for single-use plastics, and deliver sustainable natural personal care products.
OUR MISSION
Sustainability comes before profit and convenience
The focus on cost and convenience has meant that most of the products in our bathrooms are full of questionable chemicals and packaged in single-use plastic containers. This comes with a heavy cost for us and for environment! Plastic pollution is having a devastating impact around the world, on our oceans, wildlife and health. We want to stop this!
We are committed to making natural zero-waste personal care the norm, not the niche!
From dangerous waste to valuable resource
Discarded fishing gear form the most abundant type of plastic in the oceans. The material that they are made from is very strong and designed to withstand extreme conditions. This means that, once left in the water, fishing nets can continue to entrap and kill marine life for decades, if not centuries!
We realised that the properties that make fishing nets so dangerous, are the same that make them ideal for recycling and use in durable products. This is an opportunity we couldn’t pass.
FOR THE PLANET
OUR MISSION
Good for you, good for our ocean
We use recycled fishing nets to make beautiful refillable containers that are designed to last. Our personal care products are made from natural ingredients. Our deodorant is vegan-friendly, cruelty-free and contain no dangerous chemicals.
We’re driven by a simple principle – everything we make is good for you and good for our planet.
Natural, pure, organic
Lowena is made only with the purest natural and organic ingredients. No dangerous nasties!
Detoxifying
A special combination of activated charcoal and essential oils help draw out toxins.
Super-absorbant
Powerful yet very gentle formula that keeps you dry and smelling fresh all day.
Join the movement
The deodorant is just the start! We already have plans to replace every single product in your bathroom with a natural zero-waste alternative.
We’re inviting you to join us on our journey. Together, we can create a movement towards cleaner sustainable personal care.
FOLLOW US
Happy customers
“As this product is 100 % natural I am happy for my children to use it as well. I personally love it, it doesn’t stain clothes and it makes me feel clean and fresh through the whole day unlike many other natural deodorants I have tested in the past. Very easy to apply.”
Tatiana.
Lasts all day
“I sweat quite heavily, even on a rest day from my super active job. I’m thrilled to report that Lowena have made a product that does indeed last all day.
Drew T.
Discomfort disappeared
“In terms of effectiveness, it far exceeded my expectations. Most importantly, since my breast cancer operation last year, I felt discomfort in my armpit; It constantly felt wet, even though it was dry to the touch. I don’t know if this is a coincidence, but since I started using this deodorant, that feeling of wetness and discomfort completely disappeared. Either way, I’m never buying another commercial deodorant again!”
Snezhana B.
Cruelty free & vegan
Absolutely love this product. It’s cruelty free and suitable for vegans, it’s much kinder and better for the skin than proprietary deodorants containing all sorts of unnecessary additives, it’s smells absolutely amazing and the smell lingers well.
Mrs. Bear.